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YouTube and TikTok among top social apps used by teens

TikTok is now one of the top social media apps among teenagers while Facebook usage has been dropping sharply. That’s according to new research from


The subscription app market is booming…

The subscription app market has seen huge growth in recent years with installs reportedly reaching 6 billion between January 2021 and March 2022. Here are


US marketers to spend $2.23 billion on Instagram influencer marketing

Instagram is predicted to continue to maintain its top spot as a platform for influencer marketing despite fierce competition from TikTok.  Data from Insider Intelligence


WhatsApp to launch new privacy features

Following concerns over the growing use of WhatsApp for organised criminal activities, the app maker is adding several additional privacy features to boost control for


Snapchat launches Family Center for greater parental control

Snapchat has finally launched its Family Center, which lets parents monitor who their teens are chatting to and engaging with on the app.  The addition has


TikTok trials Order Center for eCommerce purchases

TikTok recently added an Order Center to its app as it aims to push ahead with its in-app shopping ambitions. Right now, the feature is


Snapchat tests Dress Up stickers for more engaging eCommerce

Snapchat is making it even easier for retailers and marketers to showcase their products in a more engaging way by adding product stickers for Snaps.


Adikteev partners with Xsolla to bolster game app monetisation

Adikteev, the software and services provider for performance-driven app marketers, just partnered video game commerce company Xsolla. Together, the companies are looking to provide mobile


How to achieve success on iOS 14.5+? The complete guide by Adjust and TikTok

Adjust’s latest report, released in partnership with TikTok, details everything you need to know to succeed on iOS 14.5+. The rollout of iOS 14.5 and


Shein downloads jump 13% surpassing Amazon

Installs of fashion shopping app Shein surpassed Amazon for the first time in the US, according to Sensor Tower data for Q2 2022.  Shein downloads